New Business Cards and Hangtags

There’s nothing like a new stack of business cards! I was lucky enough to work with Laura Carignan (of Lulu Dee), a graphic designer here in Los Angeles, who helped me create my new logo and branded materials for Cotton & Flax. Last week, Laura letterpress printed the designs on some business cards and hang tags for Cotton & Flax, along with help from Mable of Dee and Lala stationery.

In the end, we created a few different pieces, which were letterpress printed on luxuriously thick, tree-free paper, which is made from 100% recovered cotton from the textile industry. Could you think of a better fit for a company that revolves around fabrics?

We printed the cards using a Vandercook letterpress, which belongs to Mable of Dee and Lala. I’ll be doing a full post about her amazing studio sometime soon, but I thought you might enjoy seeing some of the behind the scenes shots.

The business cards are my favorite part of the whole project. Laura created a design that could feature four of my hand drawn patterns (some of my favorites from the Cotton & Flax 2012 line!), and I think they turned out beautifully. Her bold logo is the obvious standout on the front of the card, printed in a rich black ink. The variety of different patterns, all embossed without ink, make the cards feel extra special, almost collectable.

She also created hang tags, which will accompany all Cotton & Flax items in retail shops and when I sell my wares at craft fairs and artist showcases.

Laura really has a knack for getting to know the ins and outs of your business, to better understand what the brand is all about. She paid close attention to what makes Cotton & Flax unique, and what types of branded materials were the best fit for my business. Looking for a great graphic designer? Get in touch with Laura here.

About Erin Dollar

Owner, maker, and designer behind Cotton & Flax. Since 2010, she has been creating modern screenprinted home goods, as well as fine art prints on paper, from her home studio in Los Angeles, California.
This entry was posted in Los Angeles, Work / Life and tagged , , . Bookmark the permalink.

5 Responses to New Business Cards and Hangtags

  1. vv says:

    beautiful, BEAUTIFUL work, you two! it’s so very fitting of C&F. please save a card for me. :)

  2. tom says:

    Nice work! How did u get to have a plain backside on the business cards, does the vandercook letterpress emboss only one side or both? Or did you have to glue a second sheet on the back?

    • erin dollar says:

      Tom – the backs of the business cards are not blank, they feature my contact info and the web address for Cotton & Flax. The letterpress prints on only one side at a time, so you can print multiple images on one piece of paper.

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